Is the Fitness Industry Getting Us Ready to Fail?

Is the Fitness Industry Getting Us Ready to Fail?


It's no secret that a lot of people have failed in their fitness goals. They set out to be a marathon runner, a bodybuilder, or merely to lose weight. Unfortunately, the vast majority of people rapidly revert to a sedentary lifestyle.


It may appear that quitting is your fault, but it is not. Since the beginning, the fitness industry has been working against you. Don't give up—your fitness goal is attainable if you take the right approach to it.

Why do people fail to achieve their fitness goals?

You're not alone in feeling guilty about skipping the gym. People frequently blame themselves for not meeting their fitness objectives. They blame it on laziness or a lack of ambition, expecting that sheer willpower will result in weight loss or a toned physique. Even if others help you with your fitness goals, such as a personal trainer, the stigma of failure often falls solely on the individual.

But it's not you who's to fault; it's the fitness industry. Countless advertisements show ripped bodybuilders pushing iron in the gym and sweating in athletic gear. These same people are seen in commercials taking performance-enhancing pills in addition to their protein drinks. The fitness industry teaches us that if we go to the gym every day in beautiful new trainers, we'll get in shape. Consumers frequently link items with positive outcomes, which is precisely the issue.

The fitness industry encourages you to concentrate on the end result rather than the arduous process of getting there. Despite this, millions of individuals continue to sign up for gym memberships with unrealistic goals. They see someone with a slender, toned body in an advertisement and want to look like that. They cancel their gym memberships—and their fitness goals—within a few weeks because the industry failed to educate them for the amount of hard work they'd have to put in.

The allure of the "perfect" body isn't enough to keep most individuals going in the months and years ahead. Right now, they want to look a specific way, but it's not possible. Your motivation for working out, whether it's to lose weight or live a healthy lifestyle, is a long way off. The long-term aim is achievable, but you must also have a motivation to exercise that helps you now.

How do you keep yourself motivated to exercise?

To begin, try not to become overly focused on your eventual aim. You'll be waiting a long time if that's the only reason you're working out! Exercise is a means to an end, but it should also be enjoyable. Fun physical activities will make you want to exercise more and will help you get closer to your goal. When you play pickleball with friends instead of obsessively completing reps in the weight room for hours, you're more likely to continue active. Prioritizing fun in the gym will provide you with the immediate gratification that many people crave.

Come up with a few short-term goals to give your everyday workout some meaning, in addition to having fun. Group exercise may be a terrific way to meet new people or spend time with your family. Many folks enjoy hammering the trails after a long day at work because it allows them to let off steam. Choose any short-term aim that will encourage you to love exercise rather than dread it.

Daily activities to help you live a healthier life

Don't overwork yourself during your first workout. Begin with a small project and work your way up. These enjoyable activities are ideal for beginners who want to incorporate exercise into their daily routine.

Join a Zumba class: These group fitness classes will help you work up a sweat in a fun, upbeat setting. If Zumba isn’t your thing, sign up for a different class like yoga or kickboxing. The point is to go out of your comfort zone and try something you’ve always wanted to do. Each session lasts only a few weeks, so you can switch up your routine once the session ends.

Hike to a lookout point: Hiking provides a welcome change of scenery from the treadmill. It's also a great reason for your family to spend some time together at home. Along the trip, you'll get to enjoy some good discussion, and the destination will reward you with panoramic views of the landscape. Hiking is also an excellent workout—your legs will be sore the next day!

Play catch with the kids: Children are full of energy, making them the ideal accountability partners. They take advantage of any opportunity to run around and play in the backyard. Joining them for a game of catch or kickball allows you to spend quality time with them while also motivating you to stay fit.

Your fitness objectives are within your grasp. Tune out the fitness industry's marketing messages in order to attain them. Anyone can become enthralled by the prospect of achieving that coveted bikini physique. Focusing on the here and now is significantly more essential. Take things one step at a time, and you'll get there eventually.